Pinched waist die-cut

Squeeze Swing Tags

A squeeze tag narrows in the middle so the outline looks pinched, which gives the shape its character and creates its one structural weakness.

01 Choose size, card, finish and quantity
02 Add the product to cart
03 Upload artwork at checkout
04 Pay by secure link once your proof is ready
  • In stock online. Swing tags are configured and ordered online from one tag; briefs for several designs or very large runs can also be quoted through the Custom Tag Builder.
  • Free UK delivery. Standard online orders are delivered free to one UK address.
  • Free reprint or refund if faulty. Report faulty, damaged or incorrect tags within 30 days of delivery and we reprint them or refund you in full, with free return postage if a return is needed. Because every order is printed to your specification, change-of-mind returns are not accepted. Your statutory rights are not affected.
  • Online orders arrive 2–6 working days after artwork approval

Order online

Customise your Squeeze Swing Tags

In stock online

Choose the size, shape, card, printing, finish and quantity. The price updates as you change each option.

Size and shape
Common sizes

Any whole size from 25 to 150mm. Larger tags cost a little more.

Card and thickness
Printing
Finishes
Hole and attachments

The hole is 3mm, or 5mm when a metal eyelet is fitted.

Quantity
Artwork

Accepted files: PDF, AI, EPS, JPG, PNG or ZIP. Every file is checked before printing, and you approve a proof if anything needs adjusting.

Your price

Price per tag
£0.59
UK delivery
Free
Total, all-inclusive
£0.59

£0.59 for 1 tag, all-inclusive UK price. UK delivery is free to one address, 2–6 working days after artwork approval.

Add to Cart

Format
Die-cut concave waist
Use
Retail ranges wanting a distinctive outline
Material
Heavier board
Artwork
Upload when ready
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Description

Squeeze Swing Tags prices by quantity

Squeeze Swing Tags at 50 × 75mm on coated one side 350gsm card, printed full colour on one side, all-inclusive with free UK delivery. Other sizes, cards and finishes are repriced in the order panel; quantities in between pay the rate of the quantity below, and runs above 10,000 tags are quoted.

QuantityPrice
1 tag£0.59
100 tags£68.00
250 tags£96.00
500 tags£138.00
1,000 tags£198.00
2,500 tags£365.00
5,000 tags£595.00

A product-specific format

A recognisable outline built around one narrow waist

A squeeze tag curves inward at the middle, creating separate upper and lower panels without adding a fold. The outline works best when the head carries the mark and the foot carries the product detail, with the waist left visually quiet.

Because every bend concentrates at the narrowest point, the waist has to be judged as structure as well as style. A small printed mock-up is not enough; approve the shape in the intended board weight.

Tag anatomy

Squeeze Swing Tags: parts of the tag

Squeeze Swing Tags start at 50 × 75mm on coated one side card. Each numbered part of the diagram is a choice you can change in the order panel.

Labelled diagram of Squeeze Swing Tags showing card, print areas, bleed, hole and string123456
Diagram of the starting specification, not to scale.
  1. CardCoated one side, 250gsm to 1200gsm, with 4 other cards in the order panel.
  2. Front print areaLogo and brand name, printed full colour, in one to three colours or a Pantone match.
  3. Product detailsPrice, size, barcode, QR code or care notes, below the logo or on the back when the tag is printed on both sides.
  4. Bleed3mm of artwork past every trim edge, so colour runs cleanly to the cut.
  5. Hole and eyelet3mm drilled hole as standard, or 5mm with one of 4 metal eyelet colours.
  6. AttachmentChoose black lock string, white lock string, black elastic loop, white elastic loop and more, or no string.

Where this format fits

Squeeze Swing Tags uses

01

Distinctive retail ranges

Brands that want a recognisable outline without a novelty shape.

02

Two-part layouts

Designs with a logo above and product detail below, split naturally by the waist.

03

Cosmetics and lifestyle

Categories where a softened silhouette suits the rest of the packaging.

04

Own-brand differentiation

Separating an own-label range from rectangular tags on the same shelf.

Additional information

Sizes, card and print

Squeeze Swing Tags options

Starting size
50 × 75mm
Preset sizes
50 × 75mm, 55 × 85mm, 50 × 90mm, 60 × 100mm, 70 × 70mm, 50 × 50mm, 40 × 60mm, 100 × 60mm, or any size up to 150mm on the longest side
Outline
Squeeze, or 24 other outlines in the order panel
Starting card
Coated one side, 250gsm to 1200gsm; 4 other cards available
Print
One colour, two colours, three colours, full colour and Pantone spot colour, on one or both sides
Hole
3mm drilled hole as standard, or 5mm with a metal eyelet
Artwork files
PDF, AI, EPS, JPG, PNG or ZIP

Build the specification

Squeeze Swing Tags specification

The waist is the weak point
All the bending stress concentrates at the narrowest section. It sets the board weight and it is the first thing to fail if the board is too light.
Waist ratio is the design
How far the sides cut in is the whole shape. A shallow squeeze reads as a rectangle with soft sides; a deep one reads as a distinct silhouette.
Two usable panels
The shape naturally divides into a head and a foot with a narrow bridge between, which suits a layout with a mark above and detail below.
Nesting is inefficient
Concave sides do not tile neatly, so more board is wasted per sheet than with a rectangle. That shows up in the price on long runs.
Hole above the waist
Punching near or below the waist leaves too little material. The hole belongs in the wider head section.
Artwork and file guidance

Prepare the artwork

Plan the finished format before export

Keep essential squeeze swing tags copy clear of the trim edge and attachment area. The page-specific artwork guidance explains the considerations for formats, holes, folds and variable product information.

If squeeze swing tags artwork is not final, submit the product and specification details first. This gives the production conversation a clear starting point without forcing a premature file upload.

Continue your research

Further swing tag guidance

Questions and answers

Questions before you order

Squeeze Swing Tags FAQs

What is a squeeze tag?

A tag with concave sides that pinch inwards at the middle, giving a wider head and foot with a narrow waist between them. The silhouette is the product.

Does the waist make it fragile?

It is the point where bending stress concentrates, so yes, if the board is too light. Specify a heavier stock than you would for a rectangle of the same size.

Does it cost more than a rectangle?

Yes, on two counts: it needs a cutting form, and concave sides do not nest efficiently, so more board is wasted per sheet.