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Shield Tag Shape & Artwork Guide

Shield and crest shaped swing tag layout guide

A shield swing tag (also known as a crest tag) features a heraldic silhouette with horizontal shoulders, tapered curved flanks, and a pointed base apex. Standard dimensions are 60×85mm and 70×100mm, manufactured with precision laser die-cut tooling for heritage fashion, equestrian brands, and bespoke outerwear.

Shield & Crest Tag Design Geometry

Shield-shaped swing tags evoke traditional British craftsmanship, heritage tailoring, sports club crests, and premium outdoor apparel. The classical architectural proportions naturally frame heraldic logos, embossed seals, and royal warrants.

Technical Setup & Artwork Guidelines

  • Standard Proportions: 60mm wide × 85mm tall (matches standard garment tag height while maintaining crest proportions).
  • Apex Drill Hole: A 4mm drill hole positioned top-centre, minimum 5mm below the upper flat horizontal edge, ensures balanced, upright vertical hanging without tilting.
  • Bleed & Safe Margins: 2mm external bleed following the custom shield dieline; maintain 4mm margin from all curved borders for internal text and logos.

Finishes for Heritage & Outerwear Branding

Shield tags pair exceptionally well with blind embossing or debossing to create a raised tactile crest. Adding a brass or antique gold metal eyelet at the top drill hole reinforces the heritage aesthetic while preventing cord wear on heavy jackets and tweed garments.

Order Finished Shield Tags

Configure your custom shield and crest swing tags with bespoke board stocks, eyelets, and luxury foil finishes.

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