Precision die-cutting

Custom Shaped Tags

Break away from standard rectangles. We use precision die-cutting to create custom shaped swing tags that reflect the unique silhouette of your brand.

01 Choose size, card, finish and quantity
02 Add the product to cart
03 Upload artwork at checkout
04 Pay by secure link once your proof is ready
  • In stock online. Swing tags are configured and ordered online from one tag; briefs for several designs or very large runs can also be quoted through the Custom Tag Builder.
  • Free UK delivery. Standard online orders are delivered free to one UK address.
  • Free reprint or refund if faulty. Report faulty, damaged or incorrect tags within 30 days of delivery and we reprint them or refund you in full, with free return postage if a return is needed. Because every order is printed to your specification, change-of-mind returns are not accepted. Your statutory rights are not affected.
  • Online orders arrive 2–6 working days after artwork approval

Order online

Customise your Custom Shaped Tags

In stock online

Choose the size, shape, card, printing, finish and quantity. The price updates as you change each option.

Size and shape
Common sizes

Any whole size from 25 to 150mm. Larger tags cost a little more.

Card and thickness
Printing
Finishes
Hole and attachments

The hole is 3mm, or 5mm when a metal eyelet is fitted.

Quantity
Artwork

Accepted files: PDF, AI, EPS, JPG, PNG or ZIP. Every file is checked before printing, and you approve a proof if anything needs adjusting.

Your price

Price per tag
£0.59
UK delivery
Free
Total, all-inclusive
£0.59

£0.59 for 1 tag, all-inclusive UK price. UK delivery is free to one address, 2–6 working days after artwork approval.

Add to Cart

Format
Bespoke die-cut shapes
Print
Single or double sided
Specification
Built around your brief
Artwork
Upload when ready
Loading the Custom Tag Builder…
Description

Custom Shaped Tags prices by quantity

Custom Shaped Tags at 50 × 75mm on coated one side 350gsm card, printed full colour on one side, all-inclusive with free UK delivery. Other sizes, cards and finishes are repriced in the order panel; quantities in between pay the rate of the quantity below, and runs above 10,000 tags are quoted.

QuantityPrice
1 tag£0.59
100 tags£68.00
250 tags£96.00
500 tags£138.00
1,000 tags£198.00
2,500 tags£365.00
5,000 tags£595.00

Shape-led tags

Bespoke shapes for maximum impact

Custom shaped swing tags cover every tag that is not a plain rectangle. The Custom Tag Builder has preset shapes, including round, oval, heart, hexagon, star, leaf, bone, paw, tree and luggage outlines, and a Custom Tag option for an outline you supply, such as your logo.

A shape is cut with a cutting forme made to the outline, so the artwork needs bleed that follows the edge and type kept clear of tight curves. Start from the template for a preset shape, or upload a sketch, image or PDF of your own outline with the specification.

Tag anatomy

Custom Shaped Tags: parts of the tag

Custom Shaped Tags start at 50 × 75mm on coated one side card. Each numbered part of the diagram is a choice you can change in the order panel.

Labelled diagram of Custom Shaped Tags showing card, print areas, bleed, hole and string123456
Diagram of the starting specification, not to scale.
  1. CardCoated one side, 250gsm to 1200gsm, with 4 other cards in the order panel.
  2. Front print areaLogo and brand name, printed full colour, in one to three colours or a Pantone match.
  3. Product detailsPrice, size, barcode, QR code or care notes, below the logo or on the back when the tag is printed on both sides.
  4. Bleed3mm of artwork past every trim edge, so colour runs cleanly to the cut.
  5. Hole and eyelet3mm drilled hole as standard, or 5mm with one of 4 metal eyelet colours.
  6. AttachmentChoose black lock string, white lock string, black elastic loop, white elastic loop and more, or no string.

Where shaped tags work

Custom shape uses

01

Brand identity

Match the tag shape to your logo or core brand mark for instant recognition.

02

Product pairing

Design a tag that physically slots into or wraps around your specific product packaging.

03

Seasonal and gift ranges

Preset shapes such as stars, hearts and trees give seasonal products a recognisable outline without a bespoke design.

Additional information

Sizes, card and print

Custom Shaped Tags options

Starting size
50 × 75mm
Preset sizes
50 × 75mm, 55 × 85mm, 50 × 90mm, 60 × 100mm, 70 × 70mm, 50 × 50mm, 40 × 60mm, 100 × 60mm, or any size up to 150mm on the longest side
Outline
Custom Tag, or 24 other outlines in the order panel
Starting card
Coated one side, 250gsm to 1200gsm; 4 other cards available
Print
One colour, two colours, three colours, full colour and Pantone spot colour, on one or both sides
Hole
3mm drilled hole as standard, or 5mm with a metal eyelet
Artwork files
PDF, AI, EPS, JPG, PNG or ZIP

Die-cut options

Shaped tag specifications

Specify the dimensions and complexity of your shape when requesting a quote.

Size and shape
Any custom shape within your specified maximum width and height.
Card and weight
Choose from our full range of stocks, including thick luxury boards that hold shapes well.

Card and finish

Finishing shaped tags

Combine a custom shape with our premium finishes for the ultimate bespoke tag.

  • Finishing: Add foil stamping or spot UV to complement the custom silhouette.
Build your tag specification
Artwork and file guidance

Artwork preparation

Preparing artwork for die-cutting

When setting up artwork for a custom shape, you must provide a clear vector cut path (dieline) on a separate layer named "Cut". Ensure your artwork bleed extends at least 3mm beyond this cut path.

Avoid placing important text too close to tight inner curves or corners where the blade needs to pivot.

Continue your research

Further swing tag guidance

Questions and answers

Questions

Shaped tag FAQs

Is there an extra cost for custom shapes?

A new outline needs its own cutting forme, and that setup is included in the quote for the first order. The forme is a physical tool, so ask how a repeat of the same shape is priced when you reorder.

What is the minimum order quantity?

There is no minimum: one custom shaped tags tag in its default specification costs £0.59. Quantity prices then run from 100 tags at £68.00 to 5,000 tags at £595.00, all-inclusive with free delivery to one UK address. Size, card, finish and attachment changes are priced instantly in the order panel, and runs above 10,000 tags are quoted through the Custom Tag Builder.